Likert scale questions are good survey questions for finding out what people think about certain things. In surveys, the most commonly used question types are rating scale questions. Scale questions. Rating Scales automatically calculate a weighted average for each answer choice in the Analyze Results section.
Measurement scales while framing a questionnaire play an important role to understand the characteristics of the variables. Many examples to choose from. Generally, they come in 5, 7, or 9-point scales and you’ve probably filled one out before. Likert scale questions examples. There will likely be 3 to 10 answers, either with a number scale, a like/love scale, a never/always scale, or any other ratio interval.

In all likelihood, you have used a Likert scale (or something you’ve called a Likert scale) in a survey before. Rating Scales used in Survey questionnaires. How satisfied are you today with our customer service? Rating scale questions Rating scale definition: A rating scale is a method that requires the respondent to assign a value, sometimes numeric, to the rated object. The benefit of asking scale questions is that you will be provided with more data than a simple ‘Yes’ or ‘No,’ and this data can then be used to come up with scores based on the responses. The default choice for interval questions, ranking scale questions look like a multiple choice question with the answers in a horizontal line instead of a list. Scales measuring: satisfaction, agreement, frequency, importance, and quality. Rating Scale Questions. When creating a rating scale survey questions, a good idea would be to use the same rating scales for all questions, as only this way it’ll be possible to compare the ratings directly with each other (obviously, a value of 3 doesn’t have the same strength on a scale of 5 as on a scale of 10). A questionnaire is a collection of a set of questions. This is where respondents are asked to indicate their personal levels on things such as agreement, satisfaction or frequency. It's a great way to find a more precise measure of people's thoughts than a Yes/No question could give. A Matrix question is a closed-ended question that asks respondents to evaluate one or more row items using the same set of column choices.. A Rating Scale question, commonly known as a Likert Scale, is a variation of the Matrix question where you can assign weights to each answer choice. Rating scale questions are best used when you want to measure your respondents’ attitude toward something. A survey, on the other hand, includes the process of making the questionnaire, collecting the responses, aggregating the data and analysing it (SurveyMonkey, 2019). It might surprise you to learn that Likert scales are a very specific type of survey question, and what you have been calling “Likert” may be something entirely different.
Do you agree that channel 5 offers more comedy than channel 6? Another easy way to analyze customer satisfaction data is through the use of scale questions.